It’s evident by the variety of plush dogs surrounding the windows of the building and the paw prints that speckle the pink walls and floor that Jackie Borg’s business is a spa designed exclusively for pets.
In fact, even the music and television caters to pets.
Borg, a Valley City native, celebrated an open house for the reopening of her professional dog grooming business, now under a new name, Wednesday.
Visitors were greeted at Jackie’s Pet Spa, located at 235 3rd Street Northeast in Valley City, with bone-shaped cookies and punch and coffee.
Borg originally opened her business under the name The Dog House on West Main Street, but she had to move out because the building she was renting was bought out through Valley City’s voluntary flood buyout program.
With the short notice and a lack of available buildings in Valley City, Borg struggled to re-open. But after a few months of searching, she’s in a new location with a new name.
Borg opened The Dog House Feb. 1 and just four months later was informed that she only had 30 days to move out of her space in the building she was renting from a Jamestown man. Finding a new place wasn’t easy.
Borg said that she had to make sure a prospective new location had adequate plumbing and electricity while still being in her price range.
After finding the new place, Borg worked hard, painting walls and decorating the spa while making it accessible for grooming.
She offers the same full-grooming services as before, and she is going to be adding feather extensions along with stenciling and coloring.
“You can get the shape of a football or a star maybe on (the pet’s) hip,” Borg said of the temporary pet tattoos.
Borg plays music and television programs designed to help pets relax during grooming sessions.
“They distract them from the grooming,” she said. “They’ll be watching that instead of me with the scissors.”
She does request that furry clients are up-to-date on all their shots.
The owner of three golden retrievers and a goldendoodle said she’s always loved dogs, and that’s how she decided to get into dog grooming professionally.
Borg attended an all-breed grooming school in Grand Rapids, Mich. to gain her groomer certification. She’s a member of the National Groomers Association and the Professional Pet-Sitting Association.
Borg thinks she’ll do well in her new location.
“We’re two locations from downtown,” she said. “It’s convenient. You can do your shopping downtown and drop your dog off.”
Borg is already booked the first two weeks in November, but she encourages people to call for an appointment at (701) 840-9505.